ANIX
Intellegentia’s services have helped us improve our direct marketing significantly. We can produce targeted campaigns quickly, efficiently and cost effectively. The benefits to Anix are many; we no longer rely on external agencies for producing collateral, we can see how effective a campaign has been within 24 hours enabling us to make adjustments where necessary, we can precisely target our campaign follow-up making the most of more expensive resources, all helping our marketing budget go further.
We use SensorPro to gather real market information about our prospects and customers and then utilising the integration to SpinnakerPro we are able to deploy precision-targeted campaigns to drive business development, at a lower cost than any other channel we used in the past.
…We can precisely target our campaign follow-up making the most of more expensive resources, all helping our marketing budget go further.
Carole Greenup Anix Group Ltd